Understanding the Google Adsense Report

When you log into your Google Adsense account, you are automatically taken to the page where you can view all your Adsense activity. On the Reports tab, you’ll see “Today’s Earnings.” This is the approximate amount you have earned today in your Google Adsense account. Earnings are not final at this point and could be adjusted for invalid clicks or fees.

It’s interesting to look at the breakdown. As you can see, Adsense for Content, which refers to the targeted ads appearing on the pages in which you have written content, is listed first. Here you will see the number of page impressions listed in the first column. While a page impression is generally the same as a page view, that is not always the case. For a more detailed definition of a page impression, see Google Adsense support, click on Your Adsense Account and then click on Your Adsense Report.

Next, you’ll notice the number of clicks. This refers to the number of times “your ads” were clicked on.

Page click through rate or CTR is in the next column shown as a percentage. It represents the percentage of the time an ad was clicked on after viewing your page.

Page eCPM which stands for effective cost per thousand impressions. It is calculated by dividing total earnings by the number of page impressions in thousands.

Don’t be intimidated by these statistics. The bottom line, your earnings, is what really counts. As you become more familiar with Google Adsense Advertising Program, statistics will become like second nature. First, just start.

How is Google Adsense Advertising Program Different From Other Ad Networks?

Primarily because it is Google and that carries a lot of clout just with name recognition alone. But here are some advantages to being a part of the Google Adsense network:

Getting started is fast and easy and requires no technical knowledge. Google Adsense Advertising Program even provides html code for easy implementation with clear instructions.

Google Adsense Advertising Program has both the Adsense for Content feature and the Adsense for Search feature.

Google Adsense Advertising Program not only provides keyword targeted ads but site targeted ads as well, maximizing your potential for revenue.

Google Adsense Advertising Program provides a filter so that you can choose not to run your

Possibly Related Posts and Articles (automatically generated)

• Twitter Tools.
    Twitter Tools. Biggggest List! Tweetboard Twitter-powered micro forum. Mixero twitter client that provides advanced conversation filtering. Follow Lists [...] (4 comments)
• How You Can Participate In Google Adsense?
  How You Can Participate In Google Adsense? The Amazing Google Adsense Program is today towering like a Colossus in the Internet. It has helped some smart Internet Marketers to make huge amounts of money, for more help visit towww.google-atm-machine.com. while at the [...] (0 comments)
• Adsense: How to Apply for the Program and Important Info on Paying Taxes
  How to Apply to the Adsense Google Advertising Applying for a Google Adsense account is quick and easy for any interested webmaster. Just point your browser to www.google.com/adsense and click on apply. Click on the drop down arrow under account type and select whether you’re an individual [...] (1 comments)
• Adsense: How Much money You Can Make and URL Channels Explanation
  How Much money Can I Make With Google Adsense Advertising Program? How much do you want to make? How hard do you want to work? And how much time do you want to spend working the Adsense Google Advertising? These are the questions you must ask [...] (0 comments)
• Adsense: Learning About the Program and the Most Important Rule
  How Does Adsense Google Advertising Work For Webmasters Wanting to Earn Income? Advertisers pay Google when someone clicks on their ads which are placed on pages that contain text. For example, if you write content about lawn mowers, you will likely see ads from lawn mower manufacturers and/or retailers [...] (0 comments)

Pages: 1 2

Tags: account, adsense, advertising, Advertising Program, amount, Automatically, Become, Choose, click, clicks, code, content, different, Down, earn, Earning, earnings, easy, fast, first, From, general, google, Google Adsense, image, into, keyword, know, Like, list, more, name, network, number, page, pages, Part, program, provide, Real, really, Requires, search, Show, sing, site, Star, start, support, target, Targeted, thousands, Through, time, times, understand, valid, work, works

This entry was posted on Wednesday, September 2nd, 2009 at 12:24 am and is filed under Google Adsense. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.